This Session guides you through the process of syncing and managing prospects between the Pardot and Salesforce platforms. It provides insights into setting up custom fields, dealing with sync errors, creating user journeys and optimizing your use of the platforms for better marketing outcomes.
This session guides you through understanding the processes of journey mapping, engagement, segmentation, and automation in Pardot. It provides detailed instructions on creating, editing, and optimizing segments along with guidance on setting up Pardot campaigns and automations, all aimed at enhancing the customer journey.
This session guides you through the process of leveraging dynamic content using the SLX framework, including segmentation, campaigns, and automations. It provides examples of how to customize content based on different criteria, such as industry verticals or user demographics, and demonstrates how dynamic content can be incorporated into emails and websites for a personalized user experience.