• MAR 5TH & 6TH

Go beyond just features, learn to leverage Pardot fully.

One on One Attention + Small Group

Master your marketing automation platform and drive prospect engagement with the help from our Pardot-certified experts. You'll learn Pardot as quickly and efficiently as possible by creating your own high-quality projects using Pardot's recommended best practices and standard techniques.

1. Pardot Automation

Automate your lead management, lead qualification, and lead nurturing easily within Pardot. Compare your current Pardot environment and integration modules against our global best practices guidelines and conversion data sets.

Focus Areas: Dynamic Content, Page Actions, Segmentation

2. Campaign Attribution

Multi-touch attribution modeling and narrowing down the success of campaigns have become increasingly complicated. Learn how to effectively show the results of your efforts quickly and with less effort.

Focus Areas: Attribution Reports, Analytics, Connected Campaigns

3. Salesforce For Marketers

See real examples of Salesforce dashboards and reports built by experts around the world, learn how to maneuver around Salesforce from a Marketing perspective.

Small group sessions will be provided for 1:1 assistance on digging deeper into your current Pardot-Salesforce connector and optimization opportunities.

Focus Areas: Salesforce Campaigns, Reporting, Automation

4. Designing For Pardot

Pardot can be frustrating from time to time, especially when building templates for emails, landing pages, and Engagement Studios.

Learn how to create, test, and solve common issues with designing for mobile responsive and CTR optimization from our Pardot specific designers.

Focus Areas: Optimizing Design, Outlook Issues, Dynamic Content

Hands-on Pardot Training for All Skill Levels.

Pardot Prodigy. Increase your ROI.

Pardot Email Marketing

Learn what the best organizations around the world are doing with their email programs. See real examples and ask your questions.

Better Marketing Leads

Empower your Sales Team and automate lead nurturing.

Accurately track the prospect journey throughout your marketing funnel.

Marketing Analytics

We’ll show you how implement B2B Marketing Analytics and align it to existing campaign so you can easily track the ROI of your Pardot campaigns and understand the impact your team has on revenue.

Pardot Migrations

We’ve helped teams successfully move to Pardot from HubSpot, Marketo, MailChimp, and others.

Landing Pages

Tracking attribution, effectiveness and how and when to you dynamic content.Gain visibility to deeper insights on your landing pages and see how you stack up.


Salesforce + Website + Pardot Verify that your Pardot integration is set up properly for your envirnoment, and discover new ways to optimize. 


Who is this event for?

Pardot Versions: Growth and Plus

Demand Generation Professionals

Content Marketers

Marketing Leaders

CRM Administrators

Growth Hackers and Marketers

Sales Professionals

Marketing Operations Professionals

Need a business case? Download our pdf and
join us at the next masterclass.


We know how valuable your time is, so we scheduled the entire event around learning, supercharging and networking.

Day #1 - March 5, 2020

  • Conference Registration 9 AM
  • Kick-Off Session 9:30 AM
  • Building Emails Effectively 10 AM
  • Segmentation and Personas 11 AM
  • Dynamic Content 12 PM
  • Lunch Break 1 PM
  • Hands On Session 2 PM
  • Designing For Conversion 3 PM
  • Outlook + Landing Pages 4 PM
  • Wrap-Up + Hands On 5 PM

Day #2 - March 6, 2020

  • Kick-Off Session 9 AM
  • Leveraging Campaigns 9:30 AM
  • Salesforce + Pardot 10 AM
  • Connected Campaigns 11 AM
  • Designing For Pardot 12 PM
  • Lunch Break 1 PM
  • Hands On Session 2 PM
  • Pardot Connectors + Integration 3 PM
  • Conference Closing 4 PM
  • Wrap-Up + Hands On 5 PM
  • Networking Mixer 5 PM - 7 PM
$ 1995
  • 2 Day Masterclass (March 5-6, 2020)
  • Hands On Experience
  • Pardot Certified Instructor
  • 1 on 1 Time With Pardot Experts
  • 1 on 1 Time With Pardot Designers
  • Leave With Designed Assets

Welcome to


Pardot Prodigy Masterclass will be held at the JW Marriott Austin, in the heart of downtown. We will be on the 3rd floor in room #310 & 311 on March 5th & 6th. You may click here for online booking.

Pardot Community

Networking Mixer

Post event, meet with others in the community over Pardot themed drinks and appetizers. Discuss your goals, or everything you have learned. Build your on call network.

Recommend Hotels

in heart of Downtown Austin

JW Marriott

This upscale hotel in a contemporary building is a mile from the Texas State Capitol and 3 miles from the University of Texas at Austin.

Hyatt Place

A block from the Austin Convention Center, this 17-story hotel is also an 11-minute walk from The Contemporary Austin.

Hampton Inn & Suites

This stately downtown hotel is a 5-minute walk from the Austin Convention Center, restaurants and music venues, and 2 miles from Lady Bird Lake.


Most frequent questions & answers

All ticket sales are final. 
We have a 100% Satisfaction Guarantee. If you are not completely satisfied after attending the event, we will provide you a full refund with-in four weeks of the event.

JW Marriott offers valet parking. There is also additional parking available at the Austin Convention Center parking garage.

 Yes! We will be providing a lunch and appetizers during Happy Hour, which will include alcoholic and non-alcoholic drinks. If you have a food allergy or diet restrictions, please contact the event manager. 

For any emergencies please contact the event manager. (512) 516.2353