Working from home is no longer a novelty or something we’re still trying to figure out. Since 2020, the shift to WFH has been unavoidable, and in many cases absolutely necessary. Many offices simply don’t have the ability to filter particulates from the air, and can’t adequately space people out, or properly sanitize shared areas enough to keep their teammates safe from infection. As a result, a lot of highly talented workers that would have been in an office just three short years ago are now actively seeking remote positions in order not only to keep themselves safe but to maintain a better work/life balance that they didn’t have before.
As an organization that operates fully remotely, we know a lot about this. We know where WFH has been, we know where it’s going, and we have the different points that you’ll need to consider if you want your organization to build a successful WFH environment.
Build Your Team With Automation
You’re already working with automation to boost your marketing, create custom dynamic content that draws your
prospects in, and you’re already gathering data that you’ll use to better market to prospects in the future, so why not turn that power around and use it internally? We touch on it more here, but Marketing Cloud Account Engagement can be used to bring your remote team together, automate a training schedule, and do fun things like send birthday messages. You can even gather internal data, and see which of your resources is accessed the most, so you can hone your training accordingly.
We also use Salesforce to ensure that we have the bandwidth for growth. When different organizations are flowing through our sales funnel, we’re notified when they’re close to closing, so that we can appraise our staffing and determine if we need to begin a new round of remote hiring to bring new designers or account coordinators on board. That way no one on the team ends up being overwhelmed by an increased workload, and we can take on the new client with confidence. Additionally, we can pull amazing talent from anywhere, since we aren’t centralized! No more having to worry about office proximity.
What You Save On The Office, You Can Spend On Your Team
Offices are expensive. Renting the space, maintaining it, and
all sorts of other costs add up to a large investment that you don’t necessarily need to be making. Just a fraction of that money can instead be used to improve the lives of your employees and their working spaces within their own homes. At SalesLabX, we have a $500 home office stipend that is given to new employees, so that they can customize their desks, chairs, and whatever else they need to create a productive, personalized WFH experience. Such an investment in your team builds loyalty and motivates your team towards excellence.
Bringing People Together, Safely
We are a fully remote organization, and as such, we don’t often get the opportunity to hang out. We don’t have a
shared office, and our team members live in different parts of the world. We love our team, though, and we wanted to make sure that we got that opportunity to build those bonds in person. In June, we had our long-awaited Connextions event at the Lucky Arrow Retreat in Dripping Springs, TX (Click Here to view our *iconic* recap video). We flew our team members in for a lovely glamping experience and spent two days learning new skills, listening to brilliant speakers, and eating amazing locally sourced food. Events like this may not seem like a priority to some, but having the opportunity to gather together after only working remotely really strengthened us as a collective. It may not feel like a business expense that you need to indulge in, but events like that are how you keep your best talent by your side as you grow and expand.
You’re Doing Right By Your Disabled Personnel
One aspect of remote work that isn’t highlighted nearly
enough is how beneficial remote work is for your disabled team members. For years, remote work has been something that advocates have strongly pushed for. Once it became more of a necessity, those disabled workers were better able to perform their job duties, and with fewer worries. Their space at home is already set up with their particular needs in mind, and they don’t have to worry about not having those needs met in a shared office. Many offices are designed without people with disabilities in mind, so this is a huge relief. In your own home, you’re also much less likely to become over-stimulated if you have a learning, cognitive, or sensory disability. You’re also allowing people to eat better! They’re able to cook for themselves, and they don’t have to rely on a quick pickup from a fast food joint.
Balance is Key
Something we’ve seen and heard more and more is that since going remote, people are better able to enjoy their
lives in general, as they have more time to do so. When you cut out the daunting commute, you have employees reclaiming hours in a day that were previously lost to them. They’re better able to run errands, complete household tasks, and take more fulfilling breaks in which they have access to the things that can better help them recuperate from their various daily stressors. They have more time with their families, and in many cases, they can be saving thousands of dollars in childcare costs. Remote workers can feel a lot more present in their own lives, and that feeling is invaluable. This higher quality of life translates into a more productive team member, and can only benefit your overall organization.
Regardless of how you feel about it, remote work is here to stay. For many workers, remote work is becoming non-negotiable. Many are in support of hybrid models, but they just want the option to go into the office; they don’t want it to be a requirement. If you’re pushing for a full return to the office, even though the work you need to have completed can be done remotely and without issue, ask yourself why you’re making that push. Consider the benefits of staying remote, or at least having the hybrid option. Many of us are used to the traditional office environment, but that doesn’t necessarily mean it’s the best option. “We’ve always done it this way” is rarely a good reason for continuing to do something.
If you're interested in discussing WFH strategy further, setting up your own automated internal drip for your teammates, or seeing the other way that automation can boost your business and increase your ROI, reach out for a free demo! Future-proof your organization today!
Fill out the form below and a Salesforce + Account Engagement (Pardot) expert will contact you for a free walk-through.